In May, for example, Tinder said it was testing a new feature called Places, which allows users to match with people who like to hang out at the same spots, like bars, restaurants, or clubs.

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(Paid Tinder users are similarly able to undo their last left swipe.) The second feature allows users to pause their Facebook Dating profile if, say, they want to take a break from the service, or are in an exclusive relationship and no longer looking to meet other people.

The rest of this story outlines Facebook Dating's existing features as they were launched in Colombia.

It’s these sorts of features that really stand to differentiate Facebook Dating from competitors.

By utilizing the trove of data it already has about users, Facebook has the ability to become a powerful player in the online dating space.

And while Dating works only on mobile right now, it doesn’t require downloading an additional application to your phone.

But in the US at least, younger—and more likely to be single—people say they’re using the social network less.

For example, you can choose to match with people who attend the same events or who are a part of the same Facebook groups.

To do so, you’ll need to “unlock” each event or group manually; by default users won’t be able to search for a missed connection unless the other person opts-in to being discovered.

“It’s all about opting-in and making sure that people are really intentional.”As part of that mentality, Facebook Dating doesn’t have a right-or-left swiping mechanism.